Retail Analytics

Rank every business in a neighborhood by real visitor activity

Not surveys. Not estimates. Real foot traffic — built for CRE teams, retail strategists, and franchise operators tired of making million-dollar location decisions on vibes.

Geospatial Solutions LLC Washington, DC Operating since 2018 35+ clients
Trade-area mapsRanked locationsExpansion scenarios
css-retail-reveal

Ranked POIs, trade area, competitor density, and site comparison proof

Retail site selection should compare real locations with visible visitor signals and competitor context.
Buyer fitSearch intentretail trade area
The status quo

Why retail site selection needs spatial AI

What we deliver

What we analyze

4-weekahead

Demand forecasts with calibrated confidence bands

CRE Site Selection

Corner activity, competitor proximity, weekday vs weekend patterns, and accessibility scoring.

02

Trade Area Analysis

Primary, secondary, and tertiary trade areas using drive-time polygons and visitor flow data.

03

Revenue Forecasting

ML models that predict location-level revenue from spatial features and comparable sites.

04

Market Territory Optimization

Optimize franchise territories and sales regions to minimize overlap and maximize coverage.

05

Underserved Category Analysis

Find anchor traffic, underserved retail categories, and dead zones for expansion strategy.

Proof-led positioning

What this page needs to make obvious

Retail predictive analytics, retail site selection, foot traffic analysis, and trade area analysis.

01

Trade-area maps

400m, 800m, and custom-radius views around sites, corridors, or competitors.

02

Ranked locations

POIs and corridors ranked by observed visitor activity and surrounding context.

03

Expansion scenarios

Compare candidates for franchise, QSR, medical retail, fitness, grocery, and service retail.

Proof workflow

Input, review, evidence, output.

Modeled on the live Geospatial Solutions demos: the page should show what the buyer sends, what they review, what evidence stays visible, and what they receive.

01

Input

Candidate sites, competitor list, target customer geography, trade-area radius, and expansion criteria.

02

Review surface

Foot-traffic signals, POI context, competitor density, demographics, and access patterns are compared by site.

03

Evidence

Rankings show source signals, radius assumptions, competitor context, and confidence limits.

04

Output

Ranked table, site comparison, trade-area report, CSV, or dashboard.

Source and limits

Technical trust should stay visible.

Confidence

Retail recommendations should show source signals and ranked evidence.

Caveat

Foot traffic is a decision input, not a guaranteed revenue forecast.

Source

Foursquare signals, Overture Places, POIs, competitor data, trade areas, and demographics.

QA boundary

Source notes, radius assumptions, competitor context, and candidate review.

Export path

Ranked table, site comparison, trade-area report, CSV, or dashboard.

Before the first call

What you send · What you get

No vague discovery phase. You bring four or five things, we return a specific plan you can evaluate.

What you send
  • 112+ months of service history (CRM export or equivalent)
  • 2Territory boundaries and any current scheduling logic
  • 3CRM/dispatch platform name for integration scoping
  • 4Seasonal or geographic patterns you have noticed
What you get back
  • 1Data quality assessment — what is usable and what needs cleanup
  • 2Baseline forecast accuracy on your data (held-out backtest)
  • 3Model architecture recommendation with reasoning
  • 4Dashboard wireframe showing recommended actions
  • 5Retraining schedule with automatic drift detection plan
Deliverables

What you walk away with

How we work

A scoped path from sample data to running system

No open-ended retainers. No "discovery phases" that bill for months without producing anything you can evaluate.

  1. 01

    Data intake

    Your service history (12+ months ideal), territory boundaries, and any seasonal context. We assess data quality and recommend baselines.

  2. 02

    Model build

    Foot-traffic signals from Foursquare + Overture, weather, demographic, and competitor data combined with your service history. Tuned to your geography.

  3. 03

    Dashboard

    Action-oriented view: recommended staffing levels, route assignments, expansion candidates. Not a raw model output — a decision surface.

  4. 04

    Retrain

    Monthly retraining on accumulated data. Model drift surfaced automatically. We can transfer the pipeline or keep operating it under SLA.

Live on geospatialsolutions.co

Click into the actual work

These open the real, interactive demos on our main site — not screenshots, not videos. Click around before you decide to talk to us.

Why teams trust us
Questions teams ask before they engage us

Common questions, answered honestly

What kind of retail does this work for?

Strongest for service-driven retail with high location dependency: restaurants, gyms, salons, convenience, c-store, fast casual, and franchise concepts. Less useful for e-commerce or destination retail with weak local trade areas.

How accurate is foot-traffic data vs surveys or estimates?

We use real foot-traffic signals from Foursquare and Overture Places — millions of US POIs with hourly visitor patterns. This is observed behavior, not survey response. Accuracy is what behavior actually shows, not what people say they do.

Can you score multiple sites against each other?

Yes — that's the typical engagement. You provide 5-20 candidate sites, we return ranked scoring on foot traffic, demographics, competitor proximity, accessibility, and projected revenue with a confidence band on each.

How does this differ from Esri Business Analyst or Buxton?

Both are excellent for demographic and category analysis. We add real foot-traffic behavior data (Esri/Buxton mostly use estimates) and pricing transparency (no $40k annual license for a single-project decision).

More from Geospatial Solutions

Adjacent services your team may need

Book a free retail analytics briefing

Drop a pin. We will show you the foot traffic and demand forecast live.

Bring a territory or trade area. We will pull real foot-traffic data and a demand forecast on the call so you can evaluate the signal before any engagement.

Compare two retail sites